Women in PR and PRWeek mentoring scheme goes digital in response to COVID-19

The Women in PR and PRWeek Mentoring Programme, now in its seventh year, opened for applications on Monday 11 May as a completely digital scheme.

With 25 mentee spaces (five earmarked for Women in PR Cymru applicants and the rest for those across the UK) and 12 additional mentors (including five male leaders) from the PR and communications industry, the programme will work to actively, and accessibly, support women with their leadership aspirations.

The Mentoring Programme will last for 12 months starting from August 2020 and will comprise of three full mentoring sessions via video link or phone plus additional discretionary support where needed. Criteria for this year’s entry includes clear career objectives, demonstrable industry engagement and leadership potential. The deadline for applications is 12 June 2020, and the questionnaire can be found on the Women in PR website.

‘The need for career guidance, support and advice has never been more important than it is today, which is why we have increased the size and scope of our flagship mentoring programme, so we can help even more ambitious women,’ said Women in PR Vice President Sarah Samee, who was a 2015 mentee and is now a mentor for 2020.

‘The current adversity and changes to the way we live and work has presented us with the opportunity to innovate the programme. The new digital format not only safeguards the wellbeing of participants, but also increases accessibility and removes any perceived regional barriers. In this respect, we hope to welcome a larger and even more diverse group of mentees than ever before.’

Find more about the scheme on the Women in PR website here.