What does a new Government mean for stakeholder engagement?
The dust is still settling on Prime Minister Johnson’s new cabinet appointments, which he made as soon as he came into power with a ferocity rarely seen. For those working in external affairs, keeping track of the resignations, sackings and appointments was only just the beginning, as they now find themselves in a period of stakeholder mapping, research and analysis, leading to an autumn of engagement activity with new decision makers and their teams.
A new agenda and leadership can be daunting to even the most seasoned external affairs team. Stakeholder mapping is time intensive and measuring opportunity and risk can be complex, whether it is the new appointment’s relationship with your organisation, stance on policy issues or a general lack of access.
For those organisations seeking to enter political stakeholder engagement for the first time, the new Government could be considered a blessing, but it is often difficult to know where to start. When the stage is reset, it creates space for new voices to be heard but mobilising resource to take advantage of this can be a huge hurdle.
Whether experienced or taking the leap into influencing for the first time, reviewing your processes for managing and maintaining key influential relationships is now vital. A pivotal time of change offers opportunity that should not be held back by inefficiency.
At Vuelio, we work with teams of all sizes and varying levels of experience, and they all have a single shared objective: managing effective stakeholder relationships in an increasingly volatile external environment. We help build the foundations of your external affairs structure through software that provides not only the intelligence you need, but also a selection of tools that let you map stakeholders live, as the agenda changes.
Delivering a stakeholder engagement strategy in uncertain times requires agility and belief. Working with tools such as Vuelio Stakeholder Relationship Management gives you a broad set of reports and analytics at your fingertips, that can support the decision to change direction or detail the health of any relationship. This allows you to continue to lead your organisation through the unknown and achieve your goals.
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