Weekly comms news round up

Here we go again. Weekly pick of comms news curated from @CisionUK.

Will BlackBerry’s association with the recent riots affect the brand? The Marketing Society Forum via Brand Republic

“News coverage of last week’s unrest, which spread from London to other cities across the UK, made frequent references to rioters co-ordinating action via the closed BlackBerry Messenger network.”

The guide to measuring the results of your social media strategy [infographic] by Polly Becker via THE Wall

“A great infographic from elisaDBI offering a guide to tracking social media as part of your online marketing mix.”

Facebook study finds Independent’s content was shared and liked 136,000 times in one month by @SarahMarshall via journalism.co.uk

“Facebook has published a report on the way the Independent uses the social network to share content. The study has found people liked or shared content from the Independent 136,000 during a “recent” month.”

A guide to measuring Twitter (using the API) by @RichardDalke via fresh networks

“There are lots of tools emerging that appear to give us wonderful statistics and data about Twitter, but it’s hard to know which data we actually want and how we want to receive it.”

Guido Fawkes urges bloggers not to give HuffPo free ride by @Domponsford via Press Gazette

“Blogger Paul Staines has launched a campaign urging bloggers not to give their work away free on the Huffington Post, but instead to join his MessageSpace network of political blogs.”