Mighty gadget

Interview with top tech blog Mighty Gadget

James Smythe is the man behind the independent tech blog, Mighty Gadget. Recently named in the Top 10 UK Tech Blogs, Mighty Gadget covers everything from TVs to phones and holds exclusive competitions for top tech prizes. We spoke to James about the latest trends in tech, his favourite gadgets and working with excellent PR agencies.

What makes your blog unique?
Mighty Gadget is an independent blog, probably 80%+ of the content is mine. I cover all aspects of tech, but due to being limited to just one writer I tend to cover things that interest me personally. I love the normal stuff like mobile and audio visual, but I also cover as much fitness related technology as possible. I love gadgets that can track all my fitness and health stats!

What’s the best gadget/tech you own?
There are too many to choose from! My current favourite is my Ring doorbell; I get so many review samples delivered and picked up it is very frustrating when I miss the door, so this has helped loads. Apart from that, from a pure use perspective it’s my main PC, I spend all day doing my work on it and I am also a keen PC gamer.

What trends should we expect to see in tech in the near future?
Home Automation appears to be going mainstream now thanks to Alexa and Hue. So, I think we will see these devices becoming commonplace within the home.

From a fitness perspective, I think there is a good chance that Android Wear devices will start to eat into the traditional sports watch market. You already have Garmin, Fitbit, and Suunto integrating smartwatch type features into their watches. Current Android watches have okay fitness tracking, but it is nowhere near the level of Garmin, so I wouldn’t be surprised if we see an Android OS watch in the next year or so that is much more focused on sports with options to pair with all the sensors many athletes use.

Which tech companies are the giants of the future?
I can’t think of any specific company but EVs and automated vehicles appear to be the next big tech revolution that is well underway and we all know the names involved in that industry. Beyond that, I may be biased due to my interest in health, but I think the longevity industry will take off in the next few years. We have already seen a growing trend of people being more conscious about their health; the supplements industry is worth $37 billion-a-year in the US, so I think the next logical step is the trend towards prolonging your life as much as possible. There are already quite a few companies that claim to be able to lengthen telomeres, which are a key component in ageing.

What phone do you have?
Huawei Mate 10 – it is not the latest and greatest, but the camera is superb, and the battery lasts all day, so it is perfect for working on the go.

What’s the best tech invention EVER?
So much to choose from! I would say the Internet; it’s an obvious choice but it’s a technological revolution that has affected everyone in such a large way.

How do you like to work with PRs?
They can be frustrating at times, but I appreciate it is difficult dealing with hundreds of bloggers all pestering you for review samples or event details. I wouldn’t be able to cover as much content as I do without their help.

What’s the best campaign/collaboration you’ve worked on?
I have worked with Acer multiple times over the years at first with Otto Comms & PR, and now with Agent 42. They have always been great to deal with, responsive to all emails, easy deliveries and pickup and well-organised events. This year I had a great time with Qualcomm at MWC which was organised by Hotwire Global; it was a great event, all the PR team that looked after us made things run smoothly with a laid-back schedule that allowed us to explore MWC in our own time.

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What one thing should PRs know about you?
I live in Blackpool! So, unless you are paying for the train journey, it is unlikely I will be able to attend a press event. It isn’t the best place to live when you are a tech blogger!

What other blogs do you read?
I sometimes stalk rival blogs such as Gadgety News to see if they are reviewing anything I might be able to blag. I am a fan of DC Rainmaker, the same as everyone in the fitness industry; he offers an unrivalled level of detail in his fitness tech reviews. Automated Home is great for home automation stuff. Then OC3D and bit-tech for PC-related news.

James Smythe and Mighty Gadget are both listed on the Vuelio Influencer Database along with thousands of other bloggers, vloggers, journalists and opportunities.

Trade wars

Political Headlines – trade wars, Brexit in Northern Ireland and Conservative ‘hypocrisy’

Today’s Political Headlines include the trade war over steel, the new Northern Ireland plan, the anti-Brexit tour and Conservatives accused of hypocrisy over Russian donation. 

Fox calls on EU to step back from trade war as Trump imposes steel tariffs
The Times reports that International Trade Secretary Liam Fox has called on the EU to step back from embarking on a trade war with the USA, after President Trump imposed tariffs on imports of steel and aluminium from the EU. Fox said that he wanted ‘to avoid escalation’, but did ‘not rule out’ retaliatory measures or a legal challenge to the US tariffs.

David Davis devises new Brexit plan for Northern Ireland
According to an exclusive in The Sun, David Davis is drawing up a new plan to break deadlock in the Brexit negotiations. He is proposing that Northern Ireland would operate simultaneously under both UK and EU regulations, and that there will be a 10-mile-wide ‘special economic zone’ along the border. A source told the paper that ‘it will be very hard work’ to persuade the DUP and the EU to agree to the proposals.

Left-wing group to launch anti-Brexit tour
The Guardian says that a left-wing pro-EU campaign is to launch a summer tour of British cities. The Left Against Brexit tour will feature Manuel Cortes of the TSSA, Michael Chessum of Momentum, Labour MEP Julie Ward, Labour MP Catherine West, and Green Co-Leader Caroline Lucas. The group is not advocating a second referendum, instead arguing that Corbyn should make the case that a vote for Labour is a vote to stay in the EU.

Conservatives accused of hypocrisy over Russian donation
The Daily Mirror reports that the Conservative Party received a donation from the wife of a former Kremlin aide on the same day that Theresa May blamed Russia for the Salisbury poisoning. Lubov Chernukhin, wife of a former Russian finance minister gave the party a total of £100,000 in two donations in March. Lib Dem leader Sir Vince Cable and Labour Party chairman Ian Lavery accused the Conservatives of ‘hypocrisy’ over the donation.

Scottish Government faces £1.7bn shortfall
The Guardian reports that the Scottish government faces a £1.7bn shortfall in its finances. The forecast, which covers the next five years, was issued by the independent Scottish Fiscal Commission, which blames reduced wage growth for the projected fall in revenue from income tax. Derek Mackay, Cabinet Secretary for Finance and the Constitution, said that problem was a consequence of austerity, immigration policy and Brexit.

Lord Lawson denies accusations of hypocrisy
The Daily Telegraph says that Lord Lawson has denied accusations of being a hypocrite after he applied for a French residency card. He said that he was applying for a ‘carte de sejour’ because the French authorities had requested that he do so and that he was not applying for French nationality. Paul Butters of Best for Britain said that Lawson ‘looks like a hypocrite’.

Legatum criticised by Charity Commission over free trade report
The Financial Times reports that the Charity Commission has criticised the Legatum Institute thinktank for breaching its charitable objectives. According to the commission, a report by Legatum on the benefits of free trade after Brexit ‘failed to meet the required standards of balance and neutrality’.

Corbyn reminds Labour MPs not to employ unpaid interns after Umunna advert
The BBC says that Jeremy Corbyn has reminded his MPs not to employ unpaid interns. This follows the news that Chuka Umunna advertised for a student from Leeds University to work for him without being paid. Umunna said that as he was advertising for someone on a year in industry placement, they would be supported by their student loan.

Vuelio Political Services are available for custom political intelligence. Learn more.

GDPR

GDPR vs USA

The GDPR is finally here (hooray!). The new data privacy regulation that covers EU citizens (and, yes, those in the UK even after it leaves), is now in force across Europe. Designed to give more control to individuals over how their data is collected and processed, the GDPR has been a hot topic for months in the UK, but seems to have caught some in the US by surprise.

Here at Vuelio, we’ve embraced the General Data Protection Regulation and have done everything we can to prepare our users and the communications industry for the biggest data protection upheaval in 20 years. Not only did we publish white papers, guides and Q&As, spoke at events and hosted a webinar, we also upgraded our software to cater to the industry’s needs.

Unfortunately, it seems not everyone was so prepared. Even though the GDPR has been on the horizon for years, many businesses have clearly been caught without a plan, including large corporations on the other side of the pond.

LA Times

Publisher Tronc’s papers, including the LA Times and Chicago Tribune, now all carry the same message on their websites to European visitors, denying access. This appears to have irritated Andrea Jelinek, head of the EU’s Data Protection Board, who said in an email to Bloomberg: ‘GDPR didn’t just fall from heaven. Everyone had plenty of time to prepare.’

As reported by the Columbia Journalism Review (CJR), other US news sites have approached the GDPR issue in a different way. USA Today, for example, has stripped away most of its ad-related software; while the US version is over 5MB and has over 800 ad-related requests in the website’s code, the EU version is less than half a megabyte and contains no third-party content at all. CJR believes this will impact publishers who are already struggling with digital revenues, which rely on ad tracking software.

It’s not just publishers. Wilbur Ross, US Commerce Secretary, has spoken out against the GDPR, suggesting it would make EU trade with any other nation much harder. Writing in the Financial Times, Ross said: ‘As currently envisioned, GDPR’s implementation could significantly interrupt transatlantic co-operation and create unnecessary barriers to trade, not only for the US, but for everyone outside the EU.’

Ross also expresses concern about governmental cooperation, claiming the GDPR has created ‘unclear legal obligations’ and that the US Government does not have ‘a clear understanding of what is required to comply’. He obviously hasn’t read our white paper, The GDPR Made Simple.

Silicon Valley, responsible for a large slice of Europe’s digital services, is no doubt lobbying the US Government to do what it can to relax laws, but it’s hard to see what ground can be made (especially as the EU has been preparing for the regulation since 2016).

That Google and Facebook were both reported for breaching the GDPR on 25 May was inevitable, but it’s made the US situation much more desperate. Both companies claim they have spent months preparing and believe they are compliant (Mark Zuckerberg also recently said the company believes in the rules and are rolling them out globally), but with potential fines reaching up to 4% of turnover, which in Google’s case would equate to nearly $4.5bn, if they’re wrong then the consequences will be devastating (for Google).

The GDPR is here to stay, and for those that have prepared, it’s a manageable addition to data privacy laws. But for whole nations, including the US, it’s now become a blockage that has the potential to change the face of global digital services forever.

Need help with GDPR compliance? Vuelio is here to help – find out more.

Radio 1

Nick Grimshaw and Greg James to swap shows

Nick Grimshaw has announced that he is stepping down from his role of host of the Radio 1 Breakfast Show. He is swapping with Greg James, and will host a ‘brand new’ drivetime show.

This week, Grimshaw became the second-longest running breakfast show host in Radio 1 history, overtaking Tony Blackburn. Grimshaw took over from Chris Moyles, who still holds the record for the longest time as breakfast show host, in 2012, which marked a shift in the station’s strategy to appeal to a purposefully younger audience.

From 2012 onwards, the show’s audience numbers dropped dramatically, but station controller Ben Cooper has always defended the station as ‘the most relevant youth brand in the UK today’. Radio 1 also boasts a huge reach across social media, making traditional listening figures less significant. Cooper said: ‘Grimmy’s done a brilliant job reinventing the feel and tone of the breakfast show by connecting with new audiences in new ways in the digital age.’

James joined Radio 1 straight from student radio, a career path Cooper has previously expressed an interest in to find fresh talent, even calling James the ‘poster boy’ of that route into radio.

Cooper said: ‘I’m so proud that Radio 1 produces and nurtures the best talent in the industry – I gave Greg his first show when he joined us from student radio and now he’s getting the most famous radio gig in the world – it’s going to be fantastic.’

James said: ‘I am completely beside myself that I’ve been given the chance to present the most famous radio show in the world. It really doesn’t get any bigger than this and I really want to build on the great work Grimmy has done.’

Grimmy’s route into radio was more traditional for Radio 1, working on a series of music related TV shows and smaller Radio shows before landing the big job. When he was appointed to the role, many questioned how a man known for partying late with the rich and famous would cope with such early mornings, but his five-year run has surely put questions of his commitment to the role to bed. And now, at least, he’ll get to sleep.

Grimshaw said: ‘It was always my dream to do the breakfast show and I’m very grateful that I got to live my dream every day for what will be nearly six years. But six years is a long time and this isn’t a forever job.

‘I had the time of my life. I’ve decided it’s time for a change and a new show. I love Radio 1 and can’t wait to get on with the new time slot and the removal of all alarms from my house.’

This news follows a previous announcement that Radio 1 is moving to a four-day week/three-day weekend, which starts next month. Grimshaw and James will swap shows in the Autumn.

All changes on broadcast radio are kept up to date in the Vuelio Media Database

France

Political Headlines – Brexit security, NHS deficit, antisemitism in Labour and Islamaphobia in Conservative party

Today’s Political Headlines include France blocking a Brexit security deal, NHS hospital deficit, Jewish leader accusing Corbyn of antisemitism and Muslin Council of Britain calling for investigation into Conservative party Islamaphobia. 

French blocking Brexit security deal
According to The Times, France is blocking the UK’s attempts to reach a post-Brexit security deal. The country is objecting to the UK continuing to participate in the Prüm Convention, which allows for the sharing of DNA, fingerprint and vehicle information to identify criminals. Continued UK participation is reportedly backed by Germany.

NHS hospitals record deficit of almost £1bn
The Financial Times reports that NHS hospitals ended the year with a deficit of £1bn, almost twice the amount expected. Data released today by NHS Improvement shows that the service has been affected by a ‘surge in demand’ but the body claims that the figure is £1.5bn better than that for 2015-16. The Nuffield Trust, however, described the figure as ‘window dressing’ and claimed that ‘the true, underlying figure is much, much worse’.

Jewish leader accuses Corbyn of holding antisemitic views
Speaking to The Daily Telegraph, Jonathan Arkush, the outgoing president of the Board of Deputies of British Jews, said that Labour leader Jeremy Corbyn held ‘antisemitic views’ which had left Jews asking ‘do we have a future here?’ He also criticised the Archbishop of Canterbury for not speaking out with a ‘stronger, clearer voice’.

Muslim Council of Britain calls for investigation into Islamophobia in the Conservatives
As the BBC reports, the Muslim Council of Britain has called on the Conservatives to launch an inquiry into Islamophobia in their party. In an open letter to Brandon Lewis, the party’s chair, the council complains of ‘more than weekly incidents’ of Islamophobia and specifically cites the MP Bob Blackman.

Cleverly accuses Labour of playing party politics over Northern Irish abortion
The Guardian reports that James Cleverly, one of the Conservative Party’s Deputy Chairs, has accused Labour of exploiting the campaign to change abortion law in Northern Ireland for political gain. However, at least 13 female Conservative MPs back a change in the law, with a number backing a free vote on an amendment tabled by Labour’s Stella Creasy.

Former cabinet ministers trying to unite Tories behind ‘sensible Brexit’
The Times reports that former cabinet ministers Amber Rudd, Damian Green and Justine Greening are trying to unite Conservative MPs behind a ‘sensible Brexit’. The trio held a meeting with Theresa May yesterday, having consulted with backbench MPs, that a large majority of the parliamentary party was in favour of a compromise with the EU.

UK to be offered ‘less privileged and more expensive’ deal on research after Brexit
In an exclusive, The Guardian claims that the EU is preparing to give the UK a ‘less privileged and more expensive’ deal on science and research collaboration than that offered to some non-EU countries, such as Israel. Instead, the UK will be offered the same deal extended to countries such as Canada and South Korea, but plans to try and change this through its participation in EU budget negotiations.

Businesses warn May that they won’t invest due to Brexit uncertainty
According to the Financial Times, when a delegation of European business leaders met the Prime Minister and David Davis, the Secretary of State for Exiting the European Union, yesterday they warned them that they would not invest in the UK until the uncertainty of the negotiations were over. The group was led by Carl-Henric Svanberg, outgoing chairman of BP, and included representatives of Vodaphone, Nestlé, BMW, E.ON and others.

In need of Vuelio Political Services? Find out more.

S4 Capital

Can Sorrell do it again?

Sir Martin Sorrell has started his comeback, just six weeks after his departure from WPP. The marketing mogul has announced he is taking over Derriston Capital, a stock exchange listed cash shell, which he will use to build a new kind of marketing services group.

In 1985, Sorrell took over Wire and Plastic Products plc (WPP), turning it, through a series of high profile takeovers, into the world’s largest advertising company. In April, Sorrell stepped down after WPP began an investigation into supposed misconduct.

Now Sorrell is starting again. As reported by The Guardian, the 73-year-old has acquired Derriston Capital with £40m of his own money and £11m from other investors. Some of those investors have also signed ‘non-binding letters of support’ to provide more than £150m of additional funding for Sorrell’s acquisition plans.

Derriston Capital reportedly started talks with Sorrell just weeks after his WPP departure. It has been announced the company will change its name to S4 Capital, which references four generations of the Sorrell family.

S4 Capital has announced there are already a number of potential acquisition targets: ‘The directors of the company understand that S4 Capital is at present in preliminary discussions regarding a select number of potential acquisitions that would fit with the strategy of building a multinational communication services business.’

When Sorrell left WPP, he said the world needed a new kind of agency, one that was ‘more agile, more responsive, less layered, less bureaucratic, less heavy’. S4 Capital has backed this departure from a traditional marketing services company, saying the company is looking to acquire ‘businesses focused on technology, data and content’.

Sorrell, who is executive chairman of S4 Capital, said: ‘There are significant opportunities for development in technology, data and content. I look forward to making this happen.’

It has also been announced a number of Sorrell’s former colleagues and friends are to join him in his new venture, including Rupert Faure Walker, who assisted with the takeover of J Walter Thompson and Ogilvy & Mather in the late 1980s, and Paul Roy, founder of investment management company NewSmith Capital Partners.

WPP has not commented on the news, but probably regrets such a loose weave contract they had in place with Sorrell, which not only lacked a non-compete clause and allowed Sorrell to leave at any time, but also meant the company will now be paying him up to £20m over the next five years.

The advertising industry has been struggling for some time in the age of Google and Facebook, and the market is already oversaturated by the big five. But, if anyone can engineer another meteoric rise and create a new marketing super giant, Sorrell can.

Freelancer emma harrison

‘I love working with PRs’, Journalist Spotlight with Emma Harrison

Emma Harrison is a freelance journalist who has written for a number of leading outlets. In this journalist spotlight, Emma discusses how she juggles her busy workload, manages multiple deadlines and works with passionate PRs.

Can you describe a typical working day for you as a freelance writer?
Generally, I am always busy! I am lucky to undertake contract editorial work alongside my freelancing writing at the moment. There is always an email to send, calls to return, research to undertake and copy to write. It’s not just a day job for me and you can often find me working evenings and weekends too. I try to keep a sense of balance though as sometimes you do need to take a step back in order to move forwards.

You contribute to a variety of publications. How do you juggle your various workloads?
By keeping a list of deadlines – it can be challenging when they all seem to be due at the same time, but you just need to buckle down and stay focused. I use a physical diary, to do lists and the calendar on my phone, so I always know where I am with everything.

How did you first get into journalism?
It’s only been in the last few years to be honest, I previously worked in marketing and my favourite element was writing copy. I have gradually moved over to more of an editorially-focused role, however, I am still able to utilise those digital marketing skills from time to time!

What are the most enjoyable parts of your job? What are some of the challenges you face?
I think there are always challenges in every job, but it is all about how you tackle those challenges. From a freelancing perspective, I suppose that sometimes your workload is full on busy but there are occasions where you are less busy. I am the sort of person that loves to be busy all of the time, so when I am not it can be a little frustrating.

How do you use social media to write, research and distribute content?
Social media is amazing for distributing content and for finding new and exciting brands to write about. Who doesn’t love the #journorequest hashtag?

What is your relationship with PRs like? What would you say to any PR professionals who want to work with you?
I absolutely love working with PRs; they are always so enthusiastic and passionate about their clients, which is great. I would say to PR companies that I read every single email and press release that comes through. I do my best to reply to everybody and always keep people’s details on file, so even if I don’t have any opportunities right now to include your brand, who knows what might happen in the future.

What type of press material are you interested in receiving?
Anything goes, as long as it has a strong hook, of course!

[testimonial_view id=20]

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Emma Harrison is listed on the Vuelio Influencer Database along with thousands of other freelancers, journalists, bloggers, vloggers and opportunities.

Chancellor

Political Headlines – Philip Hammond, nuisance calls, Brexit vote and Caroline Lucas

Today’s Political Headlines include Philip Hammond’s call for capitalism to be reformed, directors made personally liable for nuisance calls, George Soros backing a campaign for second Brexit vote and Caroline Lucas stepping down as Green co-leader. 

Philip Hammond to call for capitalism to be reformed
According to The Daily Telegraph, Chancellor Philip Hammond is to use a major speech to argue that Thatcherite free market capitalism needs to be reformed in order to adjust to modern technology and win over millennials. Measures under consideration include greater state intervention to prevent near-monopolies such as Google and Facebook. Meanwhile, the BBC says that Scottish Conservative leader Ruth Davidson has called for migration targets to be dropped and for NHS spending to be prioritised over tax cuts.

Directors to be made personally liable for nuisance calls
The Times reports that the Government is to make the directors of firms which make nuisance calls personally liable for fines of up to £500,000. According to figures from the Information Commissioner’s Office, 46% of fines since 2010 have not been recovered owing to company liquidations.

George Soros backs campaign for second Brexit vote within a year
According to The Guardian, in a speech in Paris George Soros announced that the pro-remain Best for Britain campaign would launch within days. He said that the campaign aimed to secure a second referendum within a year to save the UK from ‘immense damage’ and that it would need to be won by a ‘convincing margin’. The group’s manifesto is expected to be launched on 8 June.

Caroline Lucas to step down as Green co-leader
The Guardian reports that Caroline Lucas will step down as co-leader of the Green Party of England and Wales in September. She said that it was time to make ‘space for other people’, that a ‘far greater culture of professionalism’ had been introduced to the party and that she had no intention of standing for leader for a third time.

Sajid Javid halts removal of immigrants who altered tax returns
The Financial Times says that Sajid Javid, the Home Secretary, has halted action against hundreds of immigrants facing extradition from the UK after they made changes to their returns. In addition, he has revealed that the Home Office is dealing with 226 inquiries from Commonwealth citizens with the right to remain in the UK who were denied the right to return after trips abroad.

HMRC fails to answer 4m calls a year
The Daily Telegraph reports that HMRC is failing to answer over four million calls a year, with over one in ten callers failing to speak to anyone – a doubling in the last year. Meg Hillier, Chair of the Commons Public Accounts Committee, said that the performance was ‘disappointing’ and accused HMRC of letting down self-employed taxpayers.

Commons committee recommends action on sugar
The Times says that the Commons Health and Social Care Committee will recommend that the sugar levy on soft drinks is extended to other products such as chocolate and puddings if sugar content is not reduced. It also recommends that social media firms ‘take responsibility’ for protecting children from junk food advertising and a 9pm watershed for junk food adverts on television.

Drone tests to be introduced
The BBC says that the Government is to introduce legislation to the Commons which would require drone users to pass online safety tests. There would also be a ban on flying drones within 1km of an airport or above 400ft. According to the aviation minister, Baroness Sugg, the measures will protect aircraft and passengers.

Find out more about Vuelio Political Services and what they can do for you.

General Data Protection Regulation

Five GDPR resources you shouldn’t have missed

HAPPY GDPR DAY! We’ve been excited about the GDPR for months (years even) and finally it is upon us.

Hopefully you’re not panicking too much about the implication of the biggest data protection changes in the last 20 years, but, if you are – don’t despair! Very few companies are fully compliant right now, so there’s still time to sort yourself out and work towards the GDPR requirements.

And, if you need a little help, here’s five GDPR resources you shouldn’t have missed:

1. What you need to know about the GDPR

Our first white paper, published back in February, covers the GDPR in the broadest terms. It gives an overview of what the GDPR is, defines key terms like Data Controller and Data Processor and builds a picture of what you need to do to comply.

Best for: an introduction to the GDPR

 

2. Your Guide to Vuelio and the GDPR

Many of our users asked for a more comprehensive overview of the GDPR, so we created this guide! It explains the GDPR and your requirements in detail, as well as customer specific information when working with Vuelio as a Data Controller and Data Processor.

Best for: Vuelio customers and anyone who wants to understand the complexities of the GDPR

 

3. GDPR for Comms

We were delighted to be joined by data guru and GDPR expert, Rowenna Fielding – senior data protection lead at Protecture – for this exclusive webinar. Outlining how the GDPR affects PR and comms, Rowenna also took questions from the audience to help with industry-specific queries.

Best for: listening to an expert discuss the GDPR in relation to the comms industry

 

4. FAQs parts 1 and 2

We had SO many questions from the webinar that we had to follow it up with TWO blog posts. Rowenna very kindly answered questions about the GDPR, here, while we answered questions about using Vuelio in compliance with the GDPR, here.

Best for: finding answers to questions you’ve probably been asking in the office

 

5. The GDPR Made Simple

Our second white paper, published this week, making everything to do with the GDPR simple and easy to follow. There can be a lot of jargon and advice online, so we’ve condensed it into easy-to-follow sections that will help you meet your compliance requirements.

Best for: anyone overloaded by the GDPR who just wants a simple read

Beast London

BEAST – a New East London Magazine

BEAST is a new magazine catering for an East London audience. Focusing on lifestyle topics, from restaurant reviews to quirky days out, BEAST is now working towards its first printed issue.

We caught up with Nicky Acketts, creative director at BEAST, who told us about launching the new East London lifestyle magazine, going back to basics and always being up for an adventure…

Can you tell us a bit about the recently launched BEAST magazine? What makes it different from other publications?
BEAST hopes to reflect the pulse of East London, sparking discussion around shared passions and providing an aspirational and invigorating guide to the area. Bringing together communities, local business and those visiting the area.

What are the main challenges when getting a new magazine up and running?
Our main challenges are ensuring we can deliver high quality content within budget and initially to encourage advertisers to take a leap of faith with a new brand.

What do you enjoy the most about your job? What are some of the more difficult aspects?
My mind is constantly buzzing with ideas. I’m a proactive person who’s keen to not miss an opportunity or adventure. Whether it’s supporting and introducing others or jumping on the next exciting thing for us to feature, I like to keep moving. I love meeting people and hearing their story; There are so many incredible people making their mark out there.

It’s important to have an end plan and to be specific about what your product or service is and does.

How do you engage your audience? Does social media play a significant role?
Social media plays a big part nowadays, but I don’t believe it’s the be all and end all. I believe in getting back to basics. People have become adept at screening out the bombardment of digital marketing messages that can become irritating and annoying, therefore they don’t see anything. So, we have an uncluttered, stylish and calmer approach, and I think people will actually engage in the things they find of interest.

Where do you hope to take the publication in the future?
We’d like to take BEAST nationally, if not globally. We definitely have our eye on NYC!

What type of press material are you interested in receiving?
We encourage ideas and collaboration, whatever the subject matter. The more weird and wonderful, the better.

[testimonial_view id=19]

Nicky and BEAST are both listings on the Vuelio Influencer Database along with thousands of other bloggers, vloggers, journalists, editors and opportunities. 

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Northern Ireland

Political Headlines – Northern Ireland, EU budget and NHS

Today’s Political Headlines include Theresa May challenged to ‘prove’ she is a feminist over abortion laws in Northern Ireland, Uk participating in EU budget negotiations, the Treasury and Bank of England at loggerheads and the NHS wasting resources. 

Prime Minister asked to back abortion law change in Northern Ireland
The BBC reports that Shadow Attorney General Shami Chakrabarti has challenged Theresa May to prove that she is a feminist by backing reform of abortion law in Northern Ireland and showing that she would ‘stick up for all women’. MPs from all parties have called on the Prime Minister to support a change in the law, following the successful referendum in Ireland.

European Commission and Brexiteers angry at UK participation in EU budget negotiations
The Times claims that the European Commission and Brexiteers are ‘united in anger’ after the European Council invited the UK to take part in negotiations to determine the EU’s budget up to 2027. The offer, which the UK has accepted, was made because the UK will still be paying into the budget after Brexit.

Treasury and Bank of England in post-Brexit regulatory clash
The Financial Times reports that the Treasury and the Bank of England have clashed over the regulation of the City of London after Brexit. Philip Hammond, the Chancellor, wants to keep the UK close to the EU rule book, but the Bank of England does not want to become a ‘rule taker’. One source described relations as ‘very, very bad’ and another as ‘terrible’.

Senior doctor accuses NHS of wasting resources
The Daily Telegraph says that a senior doctor has accused the NHS of a ‘ridiculous waste of resources’. Writing for the paper, Professor Keith Willett, medical director for acute care, warns of the problems caused by a failure to tackle bedblocking, leaving ‘highly skilled surgeons, anaesthetists and nurses sitting around waiting for patients’.

Number of leave voters in Labour seats could be lower than thought
The Guardian reports that a new study by the pro-remain group Best for Britain has found that the number of Labour leave voters in each constituency might be lower than had previously been thought. It claims that this means that Labour MPs in pro-Brexit seats who fear being punished by their electorate unless they adopt a hardline stance on Brexit may be worrying unnecessarily.

Free schools programme to be redirected to the North East
The BBC reports that the Government is to redirect its free schools programme towards the worst-performing areas of England, especially the North East. The money forms part of £680m which the Department of Education has allocated to help create 40,000 more good primary and secondary school places by 2021.

‘Influential Tories’ call on Government to introduce online sales tax
According to The Sun, ‘influential Tories’ are lobbying the Government to introduce a 3% sales tax on internet firms such as Amazon, eBay and Google in order to create a level playing field. Neil O’Brien MP has claimed that as much as £500m could be raised through the tax and this could be used to cut business rates.

Government announces plans to extend badger cull
The Daily Mail reports that the Government has announced plans to ‘dramatically extend’ the badger cull, allowing farmers to kill badgers in areas where cows are at a low risk of bovine TB on a case by case basis. The paper adds that Natural England is facing two legal challenges over the programme.

Learn how Vuelio Political Services can help you.

GDPR Made simple

The GDPR Made Simple

Our latest white paper, The GDPR Made Simple, is now available online.

The GDPR is the biggest shake up of data protection law in the last 20 years, and will affect every country in the EU (yes, including the UK – even after we leave).

We’ve seen lots of content and guidance online, but unfortunately not everything seems to give a clear picture of what the GDPR means for you and what you need to do to comply.

The GDPR Made Simple aims to cut through the noise, simply spelling out what the GDPR is, what it means for your day-to-day practices and how you can easily comply with the GDPR.

The GDPR comes into force on Friday, but it’s unlikely everyone will be fully compliant by then. What’s important is being able to show you’re making the right effort to understand the Regulation and implement best practice across your business.

This white paper covers:

  • What the GDPR is, and what types of data it includes
  • When you’re a Data Controller and what that means your responsibilities are
  • Individual’s rights and what they mean for your data processing
  • What a lawful basis is and why you need to have one
  • How to work with Subject Access Requests

One of the most fundamental parts of the GDPR is knowing what it is and understanding your obligations for compliance. That means you can’t give a third party responsibility for complying with the GDPR, which is why guides like this are so important.

Brexit image

Political Headlines – Brexit, Boris Johnson and Mark Carney

Today’s Political Headlines include the UK’s negotiating tactics with the EU, Boris Johnson being prank called and Mark Carney issuing a warning over post-Brexit policy 

EU official says that the UK is ‘chasing a fantasy’
The Guardian reports that the EU has accused the Government of ‘chasing a fantasy’ and warned that it ‘doesn’t negotiate under threat’, following a suggestion that the UK would seek to recover over €1bn of contributions towards the Galileo satellite navigation programme. Disputes have also arisen over suggestions that the whole UK could remain partially inside the customs union or that the backstop could be timelimited.

Boris Johnson taken in by hoax callers
As The Times reports, Foreign Secretary Boris Johnson has been taken in by a Russian hoax-caller who pretended to be the new Prime Minister of Armenia. The callers, who have previously deceived Sir Elton John and President Erdogan, continued the conversation for 18 minutes and an investigation into the incident is now underway.

Mark Carney issues warning over post-Brexit policy
The Financial Times reports that Mark Carney, the Governor of the Bank of England, has warned that a ‘disruptive’ Brexit could lead to the institution having to choose between higher inflation or restricting economic activity. He said that ‘the bank is ready for Brexit’.

Home Office criticised over criminal record checks modernisation plan
The Guardian says that a report by the Commons Public Accounts Committee accuses the Home Office of a ‘masterclass in incompetence’ in its attempts to improve the Disclosure and Barring Service, which runs the criminal records checking scheme. The modernisation plan is over four years late and is expected to cost more that £229m more than expected.

Williamson warns that military cuts could lead to nuclear weapons being used
The Sun reports that Defence Secretary Gavin Williamson has warned that the UK could be forced to use nuclear weapons if funding for conventional equipment was cut. Williamson told the RUSI’s Sea Power Conference that there needed to be funding for ‘conventional deterrence’. The paper suggests that Williamson is concerned about pressure to redirect conventional spending to cyber defence.

Hunt claims people want to pay more tax to fund NHS
The Daily Telegraph reports that Health and Social Care Secretary Jeremy Hunt told the Institute for Government that people recognise that they will have to pay more tax to fund the NHS last night, in what the paper claims is ‘a direct challenge’ to the Chancellor, Philip Hammond. It claims that the Treasury is ‘pushing back very hard’ against suggestions from Hunt and Theresa May that taxes should go up to pay for an increase in NHS funding.

Hague criticised for working for Putin-linked law firm
The Daily Mirror says that William Hague is ‘pocketing cash’ from Linklaters, despite the law firm being criticised by the Commons Foreign Affairs Committee for its links to Vladimir Putin. Shadow Chancellor John McDonnell said that ‘Lord Hague has serious questions to answer’ and called on Theresa May to take ‘urgent action’.

SNP commission recommends income tax breaks for skilled immigrants
The Daily Telegraph says that a report by the SNP’s Sustainable Growth Commission published today will recommend that giving skilled immigrants income tax breaks in order to encourage them to move to Scotland. Andrew Wilson, chair of the commission, said the Scotland’s ‘greatest national challenge’ was increasing its working age population.

Learn more about Vuelio political services

NHS Hospital

Political Headlines – NHS Funding, Galileo, Corbyn in Northern Ireland

Today’s Political Headlines include NHS Funding, the UK’s exclusion from the Galileo programme and Corbyn’s visit to Northern Ireland. 

Households need to pay £2000 a year extra to fund NHS, report says
The Guardian says that a new report by the Institute for Fiscal Studies and the Health Foundation shows that British households will need to pay an extra £2000 a year in tax so that the NHS can cope with the country’s aging population. The report was commissioned by the NHS Confederation, which represents 85% of NHS bodies, and its Chief Executive, Niall Dickson, warned that ‘the current system and funding levels are not sustainable’.

Efforts to exclude UK from Galileo programme driven by ‘German-led clique’
According to The Times, the EU’s attempts to exclude the UK from the Galileo satellite navigation programme are being driven by a ‘German-led clique’ and have caused a rift between Germany and France, which has joined other countries in objecting to the policy. In an official document, the Government will today say that it will reopen the ‘divorce settlement’ if it is not allowed to participate.

Corbyn to visit Northern Ireland
The BBC reports that Jeremy Corbyn is to make his first visit to Northern Ireland as Labour leader today and will pledge that Labour will not support any Brexit deal which leads to a hard border. The Daily Telegraph adds that Corbyn has sparked anger among unionists by renewing his calls for a united Ireland.

UK to request second Brexit transition period
The Times claims that the Government is to request a second Brexit transition period until 2023 to avoid a hard border in Ireland. The proposal, which has not yet been put forward, would see UK maintain customs and regulatory alignment with the EU. Additionally, MPs will vote on the EU (Withdrawal) Bill next month, despite reports that this might be delayed.

Gauke to announce changes to prisoners’ education
The Daily Telegraph reports that Justice Secretary David Gauke is to announce changes to education and employment support for prisoners today. He will say that prisoners should be ready to enter work when they leave prison, as part of a plan to cut reoffending rates in which prison governors will be given greater freedom over education.

HMRC head claims that ‘max fac’ could cost businesses £20bn
The Financial Times reports that Jon Thompson, Head of HM Revenue & Customs, has claimed that the ‘max fac’ Brexit customs proposal could cost businesses up to £20bn a year in extra bureaucracy. He said that there would be negligible extra costs with the Prime Minister’s proposed customs partnership, but that the EU was unlikely to reciprocate it.

Pro-EU campaign’s plans leaked
The Daily Mail has obtained a leaked document from the pro-EU campaign group Best for Britain showing its six-month plan to stop Brexit. The group, backed by George Soros, aims to spend almost £6m on the campaign to get MPs to vote down the Prime Minister’s Brexit deal in October.The group’s plans include working with trade unions, a Labour against Brexit speaker tour, and advertising, social media and local campaigns.

Almost 300 schools not inspected for over a decade
The Independent says that a National Audit Office report has revealed that changes to school inspections introduced by Michael Gove have led to 296 schools not being inspected for over a decade, with over 1600 not having been inspected for at least six years.  Under the policy, which Ofsted wants to be changed, schools rated ‘outstanding’ are not routinely reinspected.

Learn more about Vuelio political services

Michael Gove

Political Headlines – Michael Gove, House of Lords, Galileo, Sajid Javid

Today’s Political Headlines include Gove’s leaked letter, public perceptions of the House of Lords and the role of the EU’s Galileo programme.

Gove criticises Hammond in leaked letter

The Daily Telegraph has seen a letter sent by Environment, Food and Rural Affairs Secretary Michael Gove to the Chancellor Philip Hammond. In the letter, Gove accuses Hammond of being ‘short-sighted’ about Brexit and inflicting a ‘damaging blow’ to the Conservatives’ environmental credibility. He blames the Treasury for a defeat over environmental protections after Brexit last week and for blocking plans for give a new environmental watchdog the power to fine the Government and local authorities.

Lords of out tune with the will of the people, new poll finds

The Daily Mail says that a new poll has found that 76% of people agree that the House of Lords is ‘out of tune with the will of the British people’, with even more agreeing that it is an ‘outdated throwback’. Just 17% of respondents think that the House of Lords should be left untouched. Iain Duncan Smith said that peers should take the findings as a ‘warning’.

Galileo programme ‘key flashpoint’ in Brexit negotiations

The Daily Telegraph reports that the EU’s Galileo satellite navigation programme has become a ‘key flashpoint’ in Brexit negotiations this week. The UK has accused Brussels of not honouring promises made during the Brexit Bill negotiations by shutting British businesses out of the system, despite the UK having agreed not to demand its share of the costs back in return for continued access in the post-Brexit security partnership.

Javid promises new deal for police

The Sun says that Home Secretary Sajid Javid will promise ‘overstretched’ police chiefs a new deal when he addresses the Police Federation today. The paper says that this will mark a ‘seismic change of tone’ from that of Theresa May. An aide told the paper that while no new spending would be promised today, Javid wanted the Treasury to release more money.

Brexit leaves households £900 a year worse off, Bank of England says

The Times reports that the Governor of the Bank of England, Mark Carney, claimed yesterday that households were at least £900 a year worse off and the economy as much as £40bn smaller as a result of Brexit. Boris Johnson claimed that Brexit had ‘absolutely not’ damaged the country’s interests.

May under growing pressure over customs union from Brexiteers

The Guardian claims that Theresa May is facing ‘growing pressure’ from Brexiteers to fully leave the customs union. Boris Johnson said that the UK should leave it with ‘confidence and brio and zap and dynamism’, Michael Gove said that the backstop should only be in place for a ‘short time’ and Jacob Rees-Mogg questioned if the Government ‘really wants to leave at all’. Separately, the BBC reports that Philip Hammond told the CBI’s annual dinner that staying in the customs union was not necessary.

Boris calls for ‘Brexit plane’

According to the Daily Mirror Foreign Secretary Boris Johnson has ‘sparked outrage’ by calling for a private jet. Speaking on a trip to South America, Johnson complained that the plane shared by the Prime Minister, cabinet ministers and the royal family ‘never seems to be available’ and agreed with a reporter’s suggestion that he needed a ‘Brexit plane’.

UK becoming Europe’s cocaine capital, minister warns

The BBC reports that Security Minister Ben Wallace has said that the UK ‘is fast becoming the biggest consumer of cocaine in Europe’. Speaking during a debate on the Government’s serious violence strategy, he said that he wished he had more money and promised to bring forward new measures to crack down on knife possession and extend stop and search powers within weeks.

 

Find out what Vuelio political services can do for you

Artificial intelligence in PR

Humans still needed – CIPR research reveals the impact of AI

The CIPR’s #AIinPR panel has published research revealing the impact of artificial intelligence on the PR industry over the next five years. For now, it looks like humans and their jobs are safe.

The #AIinPR panel was launched in February to explore the impact of AI on public relations and the wider business community. This new research, led by Jean Valin, principal of Valin Strategic Communications, is the first comprehensive assessment of the impact of AI on PR skills. The panel wanted to determine how much AI was already used in public relations and how fast it is evolving.

The first stage of the research was to establish what skills and abilities are needed to practice public relations. Adapting the Global Alliance Global Body of Knowledge, which describes 50 skills, the CIPR created the following diagram:

PR skills diagram

It then used its crowdsourced list of PR tools and an independent panel to determine which of these skills could currently be replaced by AI:

Skills in PR

The research found that 12% of the skills are currently complemented or have already been replaced by AI in today’s market.

It carried out the same process to determine how this will change in five years:

artificial intelligence

The research predicts that 38% of skills could be complemented or replaced by AI in five years, but key human traits, like empathy, trust, humour and relationship building, cannot be automated.

Valin said: ‘We need to emphasise education, experiential learning and continuous development of these very human traits that are valued in our profession.’

The report draws on the CIPR’s State of the Profession 2018 survey, which says the most common PR activities are copy writing, strategic planning and social media relations. The research says that even social media relations, the discipline that can be most improved by AI, will still need human skills, such as editing, sensitivity, emotional intelligence and applying good judgement and ethics.

As such, AI looks set to improve public relations practitioner’s roles and make their lives easier without replacing them in their work.

Valin said: ‘AI is about to massively change our lives. The public relations profession needs to keep up. We need more experience with these tools and more critical reviews to learn how best to use them and their limitations.’

Stephen Waddington, chair of the CIPR Artificial Intelligence Panel, said: ‘The CIPR is publishing the paper with intention of starting a debate on the issue. We’d welcome comments and challenges to the analysis. We’d also welcome approaches from any other organisations around the world that are working this area.’

Andy McNab replaces Iain Dale at Biteback

Biteback has announced that managing director Iain Dale is stepping down after ten years in the role. He is being replaced, albeit not directly, by bestselling author and former SAS soldier Andy McNab.

Dale, who presents LBC’s weekday drive time show and writes top football blog West Ham Till I Die, is stepping down to, ‘concentrate on his broadcasting career’. He said: ‘Now is the right time to hand over the baton while I concentrate on my radio and TV work and do more writing.

‘I am delighted that Andy McNab has accepted the role and that Biteback’s further growth and development will be supported by Andy’s considerable talents and experience.’

Andy McNab, real name Steven Mitchell, is a former SAS soldier who rose to fame with his autobiography Bravo Two Zero. He has since published a number of autobiographical works about his time in the SAS, fiction books including the Nick Stone Missions series, and worked on Hollywood films such as Heat.

McNab will take on an advisory role to ‘grow and expand the company’s publishing programme’. He said: ‘When I was approached to become involved in Biteback, the opportunity to make Biteback’s range of books more accessible to a wider audience was irresistible. It is a great company with huge potential, and I am looking forward to seeing what we can achieve together.’

McNab is not new to publishing; he previously co-founded the Mobcast e-book platform, which was sold to Tesco in 2012, netting McNab around £1m.

Biteback specialises in political and current affairs titles. Its authors include a broad range of media and political figures, including Trump’s former press secretary Sean Spicer, whose insider book ‘The Briefing’ will be published in July.

GDPR

GDPR and bloggers: what are the rules?

John Adams of DadBlogUK.com recently wrote a guest post for us proposing the need for a blogger association. As part of the subsequent conversation on Twitter, bloggers said some topics, like the GDPR, needed to be better clarified for bloggers (something an association would be able to do).

At Vuelio we’ve been doing a lot of work around the GDPR, telling the comms industry what it means for them and what they might need to do. You can read our white paper, guide, listen to our webinar, and see answers to frequently asked questions part one and two.

Here, we’ve put together some questions bloggers might have about the GDPR, with answers below:

I’m only a hobbyist, does the GDPR apply to me?
The GDPR applies to anyone who is collecting and using EU citizens’ personal data. It doesn’t matter if you’re a full-time blogger or work for free.

What’s personal data?
Anything that can identify an individual – whether it’s on its own (an email address) or combined with another piece of information (a job title and a company). So, if you’re collecting names, emails, personal preferences and anything else that could identify people, then you’re processing personal data.

Am I Controller or Processor of this data?
The GDPR splits responsibility of data into Data Controllers and Data Processors. Controllers decide how data is collected/managed/used and Processors do what they’re told by the Controllers to process the data in a lawful way that’s compliant with the GDPR.

So, if you’re running a competition, starting a newsletter or doing a giveaway, you’re deciding what information is collected, how it’s stored and what you’re using it for. You’re a Data Controller. Your processors will most likely be software platforms you use, like your web platform, your host and your email platform.

Can I get someone to sort this out for me?
No (sorry). The GDPR is your responsibility. If there’s one thing that’s clear, it’s that you need to understand your own obligations and compliance with the GDPR. Guides like this can only ever be guides – you need to understand why your data processing is compliant with the GDPR, and if you don’t (or it isn’t) you probably shouldn’t be processing data.

What kinds of areas am I processing personal data?
Possibly (but not limited to): newsletters, competitions, giveaways, comments, analytics tracking (if it includes identifiers like an IP address), inbound and outbound emails through your email platform, PR/brand contact sheets and invoicing information.

What does the GDPR say I must do when using this information?
You must have a lawful basis for processing personal data. There are six, but it’s likely you’ll consider one of three: consent, legitimate interest and contract.

Consent: This basis is all about giving individuals real choice and control. There are specific rules about consent, especially how clear you make the consent so people know what they’re agreeing to up front.

Consent must be a positive opt-in, so you can’t make people opt-out by unticking boxes. They must be actively choosing to agree to whatever it is you want from them.

In all cases, you must make it clear why you’re collecting their data and what their data is being used for. So, if they’re signing up to a newsletter, the data is being used to send them your content – that’s a simple explanation. But, if you’re then using that data to give it to partner brands or sell lists to certain PR agencies, that’s more complicated and you must make it explicit on the sign-up form.

This also includes the stages of processing and storage, and you must explain they will have a clear means to opt out at any point (and give them a clear means to opt out from any comms you send them). Not everything has to be written on a consent form; you could write detailed information in your privacy policy and link to it. But when in doubt about what to include, include it – it’s better to have too much information than not enough.

Legitimate interest: This is the broadest basis for processing personal data and you may use it when someone would realistically expect you to process their data for a particular purpose. For bloggers, this might be analytics tracking or storing emails with personal data in your inbox. You need to work out your legitimate interest and it must be weighed against the rights and freedoms of the person whose data you’re processing. You must publish this and direct people whose data you’re processing with a legitimate interest to it. One possibility is writing out the legitimate interest explanation clearly in your privacy policy and then linking it from emails.

You must also give a clear means for people to opt out at all times, should they exercise their right to do so.

Contract: Sometimes you have to process someone’s information to fulfil a contractual obligation. This would apply for invoices and billing, but you still need to document that this is the basis you’re using. If you’re using contract as the basis, processing must not exceed what would be reasonably expected by the other party (so you can’t sign someone up for your newsletter because you’re billing them).

Do I have to tell everyone that I have their data and how I’m using it?
Yes, but that doesn’t mean you should be sending people emails to ‘reconsent’ (if you do, you could be in breaching PECR, which is a whole other post!). If you’re processing data under legitimate interest, you must still tell people you have their data and it’s being processed on the basis of your legitimate interest.

What if someone wants to stop me processing their data?
Unless you have a good, legal reason to continue processing their data (which would be in your legitimate interest), then you must comply. Your data storing platform should have a means for you to remove them without removing all of their details (so you don’t accidentally re-add someone who requested removal).

What if someone wants to know what data I store on them?
This is called a Subject Access Request (SAR) and you have 30 days to comply. You have to let them know about ALL the data you’ve processed that pertains to them – including information from your email platform, inbox, CMS, any spreadsheets and anywhere else you’ve used or stored their data.

Do I need records of what data I have?
Probably, though it’s different for different sized companies (see below). Records should include what data you’re collecting, your lawful basis, types of processing, security measures and granular details like how and when you obtained someone’s data. This is useful if someone wants to know what data you have on them.

I don’t process data very often, do I need to keep records?
The Information Commissioner’s Office (ICO) is responsible for policing GDPR compliance in the UK. The ICO states that if you have less than 250 employees, you only need to keep records for processing activities that:

  • Are not occasional
  • Could result in a risk to the rights and freedoms of individuals
  • Involve the processing of special categories of data or criminal conviction and offence data

What about breaches?
If you find out that the personal data you hold is subject to a breach (it’s been hacked into or you’ve left a logged-in laptop on the train) then you MUST report it to the ICO within 72 hours. If it’s an accident and you generally have good processes in place to comply with the GDPR, then the ICO will look more favourably on you. If you’ve not got any evidence you’ve considered the GDPR or processed data lawfully, then the ICO has the power to fine you up to £17m. Yikes!

What if I’m collecting data for a third party, like a brand or PR agency?
This must be clearly explained in your privacy policy – the GDPR is all about people knowing how and why their data is being used.

What about the platforms I use?
You are responsible for ensuring you’re using only GDPR-compliant platforms. Check your terms, email any help desks you have and find out how they’re complying with the GDPR. If they don’t seem right, or aren’t being helpful, shop around – this is important and all companies should be taking it seriously. At Vuelio we’ve taken our responsibility as both a Data Controller and a Data Processor very seriously, and communicated this to our clients and the industry we work in. We believe every software company should be doing the same.

 

Want to know more? The ICO’s website may help or you can tweet us and we can do our best, but remember – you must understand the GDPR and you are ultimately responsible for complying.

Michael Gove

Political Headlines – Michael Gove (twice), NHS, Ken Livingstone and Grenfell Tower

Today’s Political Headlines include clean air, scrapping NHS reforms, Ken Livingstone resigning and Grenfell Tower.

Clean air strategy to be launched
The Daily Telegraph says that Michael Gove, the Environment, Food and Rural Affairs Secretary, and Jeremy Hunt, the Health and Social Care Secretary, are to announce a new clean air strategy today. Wood burning stoves are to be targeted, having been identified as the ‘UK’s biggest environmental threat to human health’. Writing in the paper, the ministers claim that the UK will set a ‘gold standard’ for air quality after Brexit, going ‘further and faster’ than proposed changes to EU regulations.

Government considers scrapping some of the 2012 NHS reforms
The BBC claims that the Government is considering scrapping some of the controversial reform to the NHS in England introduced in 2012. The Prime Minister has committed to a better deal for the health service, but the BBC’s political editor, Laura Kuenssberg, has been told that extra funding would come with more reform attached.

Ken Livingstone resigns from Labour
As The Guardian reports, Ken Livingstone has announced his resignation from the Labour Party. He said that issues surrounding his suspension for antisemitism had become ‘a distraction from the key political issues of our time’ and that he would continue to work towards achieving a Corbyn-led Government.

Grenfell Tower inquiry opens with tributes to victims
The Times reports on the opening of the inquiry into the fire at Grenfell Tower. Families of six of the 72 victims paid tributes, with the remainder to follow over the next two weeks. The inquiry’s chair, Sir Martin Moore-Bick, said that the tributes were an ‘integral part of evidence for this inquiry’.

Gove in gaffe at thinktank launch event
The Daily Mirror says that Michael Gove made a gaffe at the launch event for the new thinktank Onward, aimed at attracting young people to the Conservatives. He compared himself to Ike Turner (described by the paper as an ‘infamous wife-beater’) and joked about Meghan Markle’s ‘exotic’ heritage. The Sun adds that Ruth Davidson used the event to call on the Conservatives to ‘speak to the entire nation’.

Theresa May: customs union backstop would only apply in ‘very limited’ circumstances
The Guardian says that Theresa May has claimed that her backstop plan to keep the UK aligned to the customs union post-2020 would only apply in a ‘very limited’ set of circumstances and that ‘nobody wants this to be the solution that is achieved’. The Financial Times reports that the Government has published a plan to be implemented if there is disruption at channel ports after Brexit, involving closing 13 miles of the M20 to hold lorries.

Nuclear defence programme will cost £50.8bn over next decade
The Financial Times reports that the National Audit Office has assessed the cost of the nuclear defence programme over the next decade for the first time. The total cost is £50.8bn from 2018 to 2028, with a £2.9bn shortfall predicted if cost-cutting is delivered.

Northern Ireland Secretary urged to ‘redouble’ efforts to restore devolution
The BBC carries details of a new report by the Commons Northern Ireland Affairs Committee, which calls on Northern Ireland Secretary Karen Bradley to ‘redouble’ her efforts to restore devolution. It also calls on her to outline how ‘urgent’ decisions will be made in the interim.

Find out what Vuelio political services can do for you

The Best (and worst) royal wedding tie-ins

The Royal Wedding was a giant spectacle, driving the news agenda and dominating the global conversation. Whether you loved it or hated it, there’s no denying that for business, it has been a great opportunity to jump on the brand wagon with marketing tie-ins and special products to celebrate Harry and Meghan’s big day.

Before we go any further, for any PRs and marketers looking to capitalise on royal events, it’s worth considering this advice from the ASA. Part of the guidance says you shouldn’t show or mention members of the royal family in marketing comms without their permission. Yikes. It would likely take a complaint from the royal family for the ASA to stop these adverts, which seems unlikely (unless the product tie-in is REALLY offensive) but rules are rules.

Back to the fun bit, we’ve put together a Vuelio Canvas of the best and worst of these brand tie-ins, without any judgement at all (honest).

Canvas is a unique way to present content, whether it’s social links, web stories or your own uploaded content, that you can use for press books, newsletters or just to show off how awesome you are.

Click on the Canvas below to see the full royal show:

Harry and Meghan