PRCA goes global with membership drive and new chapter in Lebanon

The PRCA has made two international announcements: it has launched its global membership drive, with 16 corporate members already signed up, and announced a new chapter opening in Lebanon.

The global membership initiative was announced at the PRCA’s inaugural International Conference by Barry Leggetter, who was recently appointed international president. He said: ‘Today, the PRCA announces that we are going global. As the world’s largest and most dynamic PR professional body, we have a duty to grow the industry and the profession worldwide.

‘PRCA international membership will allow all international practitioners to grow their careers, their talents and their knowledge. Crucially, PRCA international membership will provide the gold standard of ethical accreditation – adherence to the PRCA Professional Charter and Codes of Conduct.’

The first 16 members to join are:

• Action Global
• Absolute
• Ardency
• Bellbird
• Best Communications
• BNY Mellon
• Boman Communications
• EMG
• Fabiola Morera Comunicationes Ltd
• Golin
• GPLUS
• SEC Global
• Strategic Communications Africa
• Strateus Group
• TandT Consultants
• Weber Shandwick

PRCA Lebanon
Following this announcement, the PRCA has also launched PRCA Lebanon as the latest chapter of PRCA MENA. It will be chaired by Beirut-based industry leaders Suzanne Talhouk MPRCA, General Manager, Levant, H+K Strategies, Joumana Rizk-Yarak MPRCA, Managing Director, Mirros and Myrna Abou Mrad el Khoury MPRCA, CEO, The Full Circles.

Founding members include leading Lebanese consultancies Asdaa BCW, H+K Strategies, MIRROS Communication & Media Services, Quantum, and The Full Circles.

PRCA Lebanon is holding its launch event on Tuesday, 25 June, 2019 at The Gathering, Pasteur Street, Gemmayze, Beirut, from 18:30 to 21:00. If you would like to join as a founding PRCA Lebanon members to be announced at the launch night, please get in touch with [email protected].