Comms School aims to create top bloggers of the future  

Top PR bloggers and Metia colleagues, Stephen Waddington and Marcel Klebba, have joined forces to help students get ahead in their careers through blogging and creating communities. We spoke to them to find out what Comms School is and how it’s going to help progression in the industry. 

What is Comms School?
It’s a community for anyone that’s keen to learn practical communication skills to get ahead in their job. During the initial 12-week course we’ll cover the basic skills you need to land a job and get ahead. We’re running webinars every other week.

Who are you?
Stephen recently landed at Metia, the digital marketing agency, as managing director. Marcel is a new colleague who captured industry attention in 2016 thanks to his relentless approach to blogging and networking while at Westminster University. We’ve both been named top ten industry bloggers by Vuelio for the past few years and Marcel was crowned the UK’s top PR blogger in 2017 [pictured, above, with Stephen celebrating his win].

Why have you set up Comms School?
There’s a gap between what students are taught at college or university and the practical skills needed to get ahead at work. Mentoring, work placements, Twitters chats and initiatives such as Richard Bailey’s #PRstudent blogging community all help. We want to help people that are looking to get ahead in their career as well as create a talent pipeline for Metia.

What will success look like?
We want to help students land jobs by blogging and building networks. It would be great to see our students feature in the Vuelio blog ranking in the future and maybe there will even be an award-winning blogger among our graduates.

What topics will you cover?
The six sessions and online discussions will cover blogging; building a social profile; developing an online community; content creation; and finding a job and getting ahead.

How do I join a session?
We’ve built a virtual classroom on Facebook. Follow the link or search for Comms School. Please come and join the growing community of more than 300 people. Sessions start on 5 March.

School’s in – good luck to everyone taking part in Comms School, we look forward to seeing you in our rankings soon!