‘The week in PR’ is a look at all the big stories in public relations as reported by the UK media in the week gone by. The highlights include the government’s £410,000 spend on Green Deal ...

How do you market pies? Welcome to the world of Romany Simon, the publicist for Pieminister, a Bristol-based pie-making company founded by her husband Jon Simon and brother Tristan Hogg. The idea behind the venture ...

‘The week in PR’ is a look at all the big stories in public relations as reported by the UK media in the week gone by. The highlights include a round-up of expert PR views ...

It’s beginning to look a lot like adverts. This year’s festive offerings include a cartoon odd couple, a children’s story mash-up and hashtags aplenty. With what seems like more brands getting in on the Christmas ...

Context Public Relations has been appointed by Media 1 Productions, a conference and event service provider, to lead its B2B social media strategy. The tech PR agency has been briefed to drive awareness of the ...

Digital marketing agency Stickyeyes is a growing business. Set up in 1998 the team has quickly developed into one of the UK’s most successful digital agencies. In order to adapt to market changes and better ...

PRs listen up: UK Journalists prefer to be contacted via social media, according to the 2013 Social Journalism Survey from Cision and Canterbury Christ Church University. According to the results, a third (30%) of respondents ...

Download the full version of the UK Social Journalism Study.  

‘Mr. Zuckerberg: Facebook is failing marketers.’ This is how Nate Elliott, vice president and principal analyst at market research firm Forrester begins his open letter to Mark Zuckerberg, the CEO and founder of the $100 ...

The current economic climate has required chief executives and senior management within businesses to take on more responsibilities and get involved in the daily running of a company, in and out of the boardroom. Even ...

The University of Hertfordshire located in Hatfield is one of the UK’s leading business-facing institutions. Founded in 1952, the modern University campus boasts state-of-the-art teaching facilities for its 27,200 strong student body, and was voted ...

Facebook is allowing users, including brands, journalists and government agencies, to take advantage of its big data with Facebook Graph Search. This has raised questions over privacy. Graph Search is being advertised on a personal ...

Located in the leafy suburb of Strawberry Hill in Twickenham, London, St Mary’s University College is one of the oldest Roman Catholic higher education institutions in the UK. It is recognised for its long and ...

The next time you tweet or update your social media status, don’t be surprised if you instantly hear back from a (key-word) related company or service that can make your wish come true, or at ...

As the shutters went down on US federal offices yesterday, several Twitter, social media accounts and websites of key government departments were suspended. While President Barack Obama and certain members of the Congress still have ...

Look around you, everything is smart – smartphones, smart cars, smart TVs, smart meals, and even smart cities. It’s no surprise then that content, (our close friend in the digital era) is the latest to ...

Social media curation tool Storify has been acquired by real-time conversation platform Livefyre. Storify’s free product will not be changed but its paid tiers will be merged into a single offering. Storify will also be ...

This is a guest post by Jacqui Paterson, a founding member of boutique social media collective Mothers & Shakers. Jacqui discusses how mums looking for a career change can get the most from social media and blogging.  When ...

The British Airways passenger that bought advertising on Twitter only to shout back at the airline for misplacing his luggage on a business trip to the EU, claims he’s won the battle – even at ...

‘Content marketing is the only marketing left,’ claims Seth Godin, marketing guru and bestselling author. He’s right because if trend analysis are anything to go by, the future of trade lies right here on the ...