David Higgerson, digital publishing director at Trinity Mirror Regionals, recently tweeted about his company’s attempt to measure the success of content in a new way. In doing so, he provided the PR industry with a ...

Bonnie Rakhit is The Style Traveller. Bonnie was previously fashion editor at British Elle Magazine, Sunday Times Style and Grazia, and uses this expertise to show off the most stylish places on the planet. The ...

The latest episode in the Windrush saga was Amber Rudd’s departure from her role of home secretary last night. But rather than a sign of things falling apart, is this actually crisis comms gold? One ...

Much to Amber Rudd’s delight there have been other news stories this week. But with Prince Louis, historic scenes in Korea and Trump’s announced visit on Friday 13 July – you probably missed some of ...

Emma Spencer is ‘the poser’ at The Emasphere, the luxury travel and lifestyle blog. Recently relaunched by Emma and her partner Tim, The Emasphere tracks Emma around the world, and showcases the restaurants she eats ...

The Government this morning announced a deal to back the British artificial intelligence industry with £1bn of investment, including £300m of newly allocated Government funding. More than 50 businesses have contributed to the £1bn fund, ...

Marcel Klebba is MK, author of the eponymous blog that was crowned Best PR, Media & Communications Blog at the Vuelio Blog Awards 2017. MK started his blog while studying at university and it provides ...

Influencer relations is a hot topic in communications and done well, can be employed strategically as part of a PR programme to achieve campaign objectives. But, as a professional communicator, how do you go about ...

We recently caught up with Mark Taylor, editor in chief at the newly launched Radar Magazine. Mark reveals what goes into launching a new and niche magazine, including international launch parties and a lot of ...

At the beginning of February, Trinity Mirror agreed a deal worth £126.7m to acquire the publishing assets of Northern & Shell. Assets included the Daily Express, Sunday Express, Daily Star and OK! among other titles. ...

Sarah Shaffi is a freelance writer who was recently appointed books editor at Phoenix magazine – the lifestyle brand for freethinking modern women. Sarah speaks to us about juggling roles, targeted pitching and having books ...

The rise of bloggers, vloggers and Instagrammers has made influencer marketing a hot topic, but while traditional paid media models have fallen to marketing departments, influencer marketing is very much in the hands of PR. ...

This week we’re not mentioning Arsene Wenger leaving Arsenal as it isn’t really a media, marketing or PR story (though it will be when the Arsenal brand inevitably gets scrutinised after their manager of 22 ...

The Travelista was inspired by Jess Gibson’s love of travel and writing, and is now a space for her to share adventures from across the world. Recently ranked in the Top 10 Luxury Travel Blogs, ...

Vuelio was thrilled to be joined by Rowenna Fielding, senior data protection lead at the data protection consultancy Protecture, for our recent webinar: GDPR for Comms – Expert Advice to Get It Right. Unsurprisingly, we ...

Vuelio was thrilled to be joined by Rowenna Fielding, senior data protection lead at the data protection consultancy Protecture, for our recent webinar: GDPR for Comms – Expert Advice to Get It Right. Unsurprisingly, we ...

Helen Tamblyn is the top running blogger behind HelsBels. Recently ranked in the top 10 UK running blogs, Helen covers marathon training, health and fitness (with a side of cake and beer). Helen told us ...

Emma Neachell writes The PHD Runner, which was recently ranked in the top 10 UK running blogs. Emma is a hydrologist by trade but uses the blog to share her running adventures (and misadventures!). We ...

Sir Martin Sorrell, the 73-year-old founder of the world’s largest ad agency, WPP, has quit his role of chief executive before the results of a misconduct investigation. Sorrell had denied all allegations against him, but ...

This week’s Five Things You Shouldn’t Have Missed includes Mark Zuckerberg’s time on Capitol Hill, The Simpsons’ offensive stereotype, Puma’s apology, National Lottery on the move and Mike Bushell’s fall. 1. Zuckerberg’s hearing We’re struggling ...