PRFest has launched the DRIVEN Pledge to help tackle inclusion, diversity and equality issues within the PR and communications industry. The DRIVEN Pledge tool is available free to industry leaders and professionals working to make ...

This is a guest post from Rick Guttridge, managing director of Smoking Gun. After a challenging few months for PR and media professionals in the health and wellbeing sector, opportunity might be on the horizon. ...

For no-nonsense tips on how to hype up your business, Lucy Werner is here to help. Founder of The Wern and author of Hype Yourself: A no-nonsense DIY PR toolkit for small businesses, Lucy wants ...

On Tuesday 28 July, our first live accessmatters session took place. We launched accessmatters as a platform to encourage listening, sharing of experience, learning from best practice, and collaboration on the actions that will have ...

The PRCA has revealed changes to its Board of Directors following last week’s announcement of amendments to its governance structure. Joining the board are Kamiqua Pearce, Rimmi Shah, Ondine Whittington and Hugh Taggart MPRCA. Barbara ...

Our idea of good company is ‘the company of clever, well-informed people, who have a great deal of conversation’ – hence today’s Spotlight on Jane Austin, founder of Persuasion Communications. Jane launched her comms company ...

CIPR’s Influencer Marketing Panel has released three skill guides with updated regulations to help PRs practice influencer marketing ethically, legally and in line with the association’s Code of Conduct. Compiled in consultation with the Advertising ...

‘Black and Brown people currently working in the PR and communications industry have a rod running up our spines made of some otherworldly material,’ says Barbara Phillips, Chair of the PRCA’s newly launched Race and ...

Following on from its commitment last month to help accelerate the progression of Black and ethnic minority professionals within the PR industry, the PRCA has launched its Race and Ethnicity Equity Board (REEB). Originally named ...

This is a guest post from Kirsty Maxey, CEO of Teamspirit. An industry that has needed to flex incredibly quickly during the COVID-19 outbreak is the financial services sector. Many people are living on a ...

In the last few years, the acceleration of AI technology alongside the extension of social media into (almost) every aspect of day to day life has prompted rapid evolution of digital communications. It’s a theme ...

This guest post is by Kirsty Maxey, CEO of Teamspirit. We’ve all experienced change recently. Change to our daily routines, personal lives and working lives – in fact almost every aspect of our lives has ...

Whether it was prompted by the Black Lives Matter movement or #metoo, gender pay gap reporting or homophobic attacks, there have been (many) moments in the last years where it has felt clear that essential ...

Findings from CIPR’s State of the Profession 2020 show just how far the PR industry has to go when it comes to reflecting the same values as its audience and clientele and improving on the ...

A decade of State of the Profession surveys from the CIPR continues with the 2020 report, released today, which focuses on social mobility, public relations as a professional community and how the views of those ...

This is a guest post from founder of PR freelancer matchmaking service The PR Cavalry Nigel Sarbutts, who sees good reasons for freelancers to feel optimistic. A lot of people in the agency world were ...

Taking on a new role is always going to be challenging, but especially when it comes during an international health crisis impacting businesses across the globe. James McCollum has welcomed the challenges of working through ...

While trips to nail salons, hairdressers and make-up counters have been off the table over the last few months, those looking for some sparkle and shine have had to turn away from professionals wielding make-up ...

Victoria Ruffy has had a varied career, having worked across verticals from pharmaceuticals to business, food/drink and tech for small agencies and at major players including Cohn and Wolfe and Weber Shandwick. After time as ...

This is a guest post from Lauren Pope, editorial team lead at G2. MySpace. Zenga. Friendster. YikYak. These are the social media platforms of yesterday. They started as digital spaces for people to chat with ...