PR is much more than just communicating the decisions of management – in 2022, PR should be involved in the decision-making process, right from the start. Yet despite the proof of PR through times of ...

The cost-of-living crisis, ongoing changes in the UK Government, the invasion of Ukraine, the World Cup (Joe Lycett), the Royals – it may feel like pitches unrelated to these subjects will struggle to find a ...

We asked four journalists working across consumer, national press and broadcast what they want from PRs and comms people during our recent Journalist Voices by Vuelio event. Below are the tips shared by The Daily ...

This ranking was last updated 16/11/2022. Vuelio uses a proprietary algorithm to create these rankings, based on topic-related content in blogs on its system – you can read more about the process here. Our research team actively ...

A fact that only becomes more obvious in times of crisis – but is already known well by those in the industry themselves – PR is an integral part of modern management across businesses big ...

The Chartered Institute of Public Relations (CIPR) and Taylor Bennett Foundation have launched the PR industry’s first BME Reverse Mentoring Scheme. The scheme has been designed to educate senior PR industry leaders on the challenges ...

Did you know that it is just 47 days until Christmas? The festive season seems to have snuck up on us this year but journalists and media organisations have been planning their Christmas content since ...

Bad news first: there is no one set of rules for successful pitching into the UK media. The good news: most journalists are very open and upfront about the kind of pitches they are interested ...

This is a guest post from Laura Oliphant, CEO of Stand, on what companies can be doing during the cost of living crisis. Any help given to staff during situations like Covid and the cost-of-living ...

PR has changed a lot since the early days of clippings books, printed features lists and heavy media directories either weighing down office shelves or stacked up under desks. If you are very early in ...

While it feels like everybody has a podcast – you may already have at least three on the go in your spare time – there is no denying it is a valuable format. Podcasting is ...

Every business and brand has stakeholder relationships that need to be tracked and nurtured. A centralised solution can provide teams with a press office, a central space to save and manage your messaging, a bank ...

What technology is disrupting the creative industries and shaping the future of the media right now? If all the excited industry reporting and write-ups devoted to it is to be believed, a major disruptor and ...

News avoidance and mistrust in the media is at a high – perhaps no shock when considering the negative impacts of misinformation and harmful content to audiences across the globe. Will the Online Safety Bill ...

Journalism is evolving – the PR and comms industry needs to keep up. Check out these five takeaways from the Press Gazette Future of Media Technology Conference to stay ahead of the pace of change ...

Measuring the impact of your story across every platform you use to share it is a key part of determining traction with journalists, influencers and their audiences – media monitoring is how to do it. ...

A new survey from The Public Relations and Communications Association (PRCA) has found recognition among business leaders for the PR and comms industry following its role in supporting businesses through the tumult of the last ...

The cost-of-living crisis will have impacted the messaging and approach of every comms team, whatever the sector, and is only set to continue in a period of great financial strain for the public and businesses ...

While people feel the bite of rising energy and food bills across the country, charities and organisations like JustGiving continue their efforts to help those in need. Head of charity partnerships Mema Nackasha shares how ...

Having launched and shared your campaign where your target audiences are most likely to engage, now is the time to pull the data, crunch the numbers and manage your metrics to examine the successes and ...