This is a guest post from Helen Fitzhugh, associate director, Healthcare at Kaizo PR. In the past two years, consumers have been bombarded with public health information on an unprecedented scale. Over the course of ...

The retail sector, like many during this cost-of-living crisis, has been severely impacted. Christmas retail sales actually held up better than many expected, thanks in part to the World Cup, but analysts are predicting a ...

This is a guest post from The Media Foundry’s associate director Kat Jackson. It is still January and we’ve all been inundated by the 2023 predictions; the good and the bad. We’re all braced for ...

Search Engine Optimisation (SEO) is a crucial part of digital marketing, helping drive traffic and generating visibility for brands. With proven strategies such as keyword research, on-page optimisation, off-page optimisation, and measuring the results, PR ...

‘The way social media platforms are designed and are growing in power is making it easier than ever before to spread misinformation like wildfire,’ believes Shayoni Lynn, CEO and founder of multi-award-winning behavioural science consultancy ...

Santa’s fizzy drink truck – you know the one – has driven its way back out of town and the broadcast space has put away its tinsel-ified TV ads for another year. How did the ...

Misinformation is a growing issue of concern across all areas of the media. Whether shared via social or ‘traditional’ mediums, the spread of incorrect information has had far-reaching consequences on individuals and whole communities across ...

2023 is fixed to be yet another busy year in UK politics, not just for those in Parliament but for the PR and public affairs people communicating upcoming EU regulation changes to the public. Here ...

It is now around three years since the British public first heard about a new disease called ‘COVID-19’. While most industries were massively impacted by this in a negative way, health journalism and reporting of ...

This is a guest post from Patrick Jeffrey, managing partner at Contagious. The Bank of England has warned that the UK is hurtling towards recession. And not any old recession: the worst since records began. ...

As part of our overview of 2022 and look forward to what is coming up for the communications industry this year, we asked the PR community what lessons they will be taking forward into 2023. ...

As part of our focus on the successes and stresses of 2022 – as well as our look forward at what to be ready for in 2023 – here are the most popular posts from the ...

Alongside a look forward to the trends coming up in 2023 for the PR and comms industry, we asked our experts what the biggest challenges were for the sector this year. Read on for insight ...

Which brands, high-profile personalities and politicians have done a good job on their comms and reputation management this year? To find out who and what have been naughty or nice this year, we asked the ...

Digital media has continued to thrive and evolve this year, with blogging now perhaps more of a traditional long-form medium when compared to the booming short-form sharable video formats of TikTok, Instagram Reels and YouTube ...

2022 has been a busy year for the UK media, with jam-packed news cycles, under-pressure news and features teams and a public in need of information (and adequate entertainment when things got tough). We spoke ...

Budgets reaching breaking point, the promised post-Covid recovery that is yet to fully pan out and plenty of PR nightmares to contend with – 2022 was certainly challenging. Yet in the midst of all this, ...

The full potential and power of good PR is often intangible, with no one industry-wide metric shared by every comms team. What kind of data is most effective to demonstrate the value of your work ...

The Top 10 Technology ranking was last updated 30/11/2022. Vuelio uses a proprietary algorithm to create these rankings, based on topic-related content in blogs on its system – you can read more about the process here. Our ...

The Taylor Bennett Foundation has appointed two new trustees to its board. Joining are FTI Consulting’s managing director Lena Ahad and Four Communications Group’s head of HR Marcia La-Rose. The new trustees will continue their ...