PR and marketing are waging a war over who owns influencer marketing. PRs still have an edge, but to keep it they need to understand the influencers they’re working with and be responsible for their ...

Monica Stott has been ranked once again with her blog The Travel Hack in the top 10 travel blogs. Originally started while camper vanning her way around Asia and New Zealand in 2009, The Travel ...

The Government is continuing to make use of digital innovation to progress a sector that is often criticised as lagging behind the private sector. A panel session on digital innovation in Government at the Public ...

Last night, the great and the good from the PR industry came together to celebrate 29 winners, and each other, at the CIPR Excellence Awards 2019. The big winners of the night will perhaps come ...

Husband and wife team Cory and Gergely Varga are the couple behind You Could Travel. Recently ranked in the Top 10 Travel Blogs, You Could Travel covers travel in all its forms with tips, advice ...

Kash is the man behind BudgetTraveller a new entry in the top 10 UK travel blogs. An experienced luxury-on-a-budget traveler, Kash is also an author and professional speaker. We caught up Kash to find out ...

This is a guest post from Frank Marr of AM+A Marketing and Media Relations. Frank has compiled a list of AM+A’s top tips for creating and putting into action an effective hotel PR and marketing strategy, which the ...

The CIPR held its AGM last night, reflecting on last year’s results, the Institute’s accounts and presenting this year’s Sir Stephen Tallents Medal to Laura Sutherland (congratulations from all at Vuelio!). Following official business, the ...

One of the questions our clients often ask us is how to calculate the value of editorial coverage. In the past, the accepted measure was Advertising Value Equivalent (AVE) but this is now held in ...

New guidance has been published by the CIPR and CPNI for best practice communication management before, during and after terrorist incidents. The CIPR has partnered with the Government’s Centre for the Protection of National Infrastructure ...

The Public Affairs Board has announced its Executive Committee for 2019/20 to help fulfill its role of ensuring transparency, enforcing high standards, and promoting a wider understanding of public affairs and the contribution it makes ...

Podcasts have finally become mainstream media, with big tech companies creating infrastructure to support millions of global users. With listener numbers rapidly increasing, podcasts are now a viable channel for PRs to reach new and ...

For the past two days, The AI Summit has played host to the brightest brains in AI and technology from around the world. Ethics was high on the agenda, and as AI technologies advance, this ...

Tim Liew is the blogger behind Slouching Towards Thatcham, which was recently ranked in the top 10 UK Daddy Blogs once again. Covering life as a father of three – with his fitness journey and ...

The PRCA has made two international announcements: it has launched its global membership drive, with 16 corporate members already signed up, and announced a new chapter opening in Lebanon. The global membership initiative was announced ...

Tom Briggs is the man behind Diary of the Dad, which recently shot up the charts in the Top 10 UK Daddy Blogs. Started in 2010, Diary of the Dad has gone from hobby to ...

This a guest post by Katy Bloomfield, comms director at TopLine Comms. Nineteen years ago, an Admap editorial defined ‘chameleon brands’ as organisations with a strong, consistent core that can nevertheless be adapted to different ...

The Public Relations and Communications Association (PRCA) has appointed founder and editor of #FuturePRoof, Sarah Hall FPRCA, as its Borderlands and North East Group Chair. She will be joined by PR and communications consultant, Katy ...

Our latest professional pairing were Katy Bloomfield, comms director at TopLine Communications and Nicholas Booth, a freelance journalist specialising in tech. Here’s what happened when they met for their PR and journalist lunch.  How was your lunch? ...

Nigel Higgins is the brains behind DIY Daddy, recently included in our Top 10 UK Daddy Blogs. DIY Daddy combines Nigel’s years of experience in decorating and DIY with tips and advice on parenting as he brings ...