This week’s results from the PRCA Confidence Tracker has found that senior PRs are still confident about the future of their agencies despite current challenges facing the industry. Replies from both senior agency and in-house ...

This is a guest post from Annabel Dunstan, founder and CEO of Question & Retain. Question & Retain was set up as a virtual company eight years ago, and as all the team work remotely, ...

These are unprecedented times and as we adapt both our professional and personal lives, we need to find a ‘new normal’ for both socialising and networking. Virtual drinks over video chat have replaced meeting up ...

The Top 10 Political Blog ranking was last updated 25/03/2020.   The fundamentals of working with bloggers are the same as with traditional journalists at traditional media outlets: respect their schedules; take time to read ...

While panic buying is causing empty shelves across the UK’s stores and preventing vulnerable people’s access to essential items, Labour has called on the PR and advertising industries to join efforts to better educate the ...

PR and comms are playing a critical role in delivering information during the COVID-19 outbreak. From creating and maintaining consistent messaging, which aligns with brand values, to getting used to new working arrangements, teams are ...

The CIPR and PRCA have issued a joint statement praising the work of communications professionals during the COVID-19 outbreak while urging the Government to do more to protect the industry’s freelancers. Highlighting the impact of ...

SXSW and Coachella were first and now with Glastonbury cancelled and the Euros being postponed until 2021, it is clear that no event is impervious to the current situation. Large mass gatherings are no longer ...

Public relations membership bodies the CIPR and PRCA are launching initiatives to support the sector in reaction to the potential impact of COVID-19 on the PR industry. PRCA Following a survey of around 200 PR ...

‘Readers tell me being featured on All Things IC has helped them get a new job, raise their profile or secure a promotion, which makes me proud to know my website has played a part ...

The disruption caused by COVID-19 is extreme and creating an intense challenge for every business and the PR and Communications teams who must keep stakeholders up to date with a constantly changing news agenda when ...

Last Updated 11/03/2020.   The fundamentals of working with bloggers are the same as with traditional journalists at traditional media outlets: respect their schedules; take time to read their material to learn their interests; and ...

This year’s International Women’s Day is just behind us and PR can count itself as a profession particularly welcoming to women. CIPR’s 2019 State of the Profession survey showed that two thirds (67%) of the ...

‘I try really hard to practice what I preach’ – FuturePRoof founder, podcaster and former CIPR president Sarah Waddington shares her knowledge of the PR industry with future clients as well as her peers at ...

With International Women’s Day approaching on 8 March, the PR industry is gearing up to celebrate the success of women in the sector and to reflect on what still needs to be done to improve ...

‘This expectation that we all have to sing and dance, go to the pub and be merry and joyful when that is not how you really feel can take an immense toll’ – today’s spotlight ...

Our recent webinar How to build a charity brand included discussion on communicating with stakeholders while building relationships with supporters. Expertise came from Scouts’ director of communications and marketing David Hamilton and brand and ambassador ...

Last Updated 04/03/2020.  The fundamentals of working with bloggers are the same as with traditional journalists at traditional media outlets: respect their schedules; take time to read their material to learn their interests; and only ...

The PRCA has launched its Schools Outreach Programme with an aim to introduce further diversity into the industry by encouraging students from all backgrounds to consider a career in PR. The launch comes during National ...

This is a guest post by Marketing Island. Tone of voice isn’t the words we say but how we say them. It is the language we choose, and the personality behind the screen. Brands often ...