Sustainability continues to be a huge topic of conversation and source of consternation in 2024. Consumers are increasingly prepared to take their money, and loyalty, elsewhere when a business’ ethics don’t meet their own. To ...

Alongside a prolonged increase in coverage related to industrial action, train companies have been generating more national coverage in other topics too — year on year since the end of COVID-19 lockdown. National events and ...

Following the rise of ChatGPT, Metaverse and NFTs, the ways in which publishers engage with AI and other tech innovation has rapidly evolved over the past few years. While profit and data preservation are some ...

Triggered by events like the murder of Sir David Amess and death of Archie Battersbee, the core of the Online Safety Bill (OSB) is to prevent further ‘harms’ to the British public through regulations and ...

Fears of illness in the workplace, returns to busy commutes on public transport and disrupted working cultures – just some of the concerns causing 40% of leaders in PR and comms to continue with remote ...

This is a guest post from Rose Allerston, senior account director at Smoking Gun. At the beginning of the year, the team at Smoking Gun sat down to carefully analyse the global consumer trends that ...

Over 200 senior communications directors, consultancies and agencies gather at The Richmond Communication Director’s Forum each year and their views and opinions of the industry form the conference’s annual research report. From the numbers on ...

The latest progress report by The Parker Review Committee, established to review how UK boards can improve their ethnic and cultural diversity, has found that 69% of FTSE 250 companies have no representation of ethnic ...

As Google and other search engines get smarter, your marketing strategy needs to as well. Getting your content in front of the right audiences is now more difficult than ever with the saturation of web ...

Creativity has always been considered a vital component of PR practice but in recent years its impact has grown. According to the recent Holmes Report, 73% of in-house respondents are more likely to approach their ...

As the search for the missing Malaysia Airlines flight intensifies, the carrier’s role in crisis communications has come under the magnifying glass. Families of the 239 passengers on board the aircraft want answers, and so ...

Customers took to social media to condemn the Royal Bank of Scotland, which includes NatWest and the Ulster Bank, after payment systems went down between 6:30pm and 9:30pm on ‘Cyber Monday,’ one of the busiest ...

‘The week in PR’ is a look at all the big stories in public relations as reported by the UK media in the week gone by. The highlights include a revival in advertising and PR ...

How does the use of social media by journalists in the UK compare with those in other countries? The Social Journalism Study has once again allowed us to compare participating countries in order to see ...

PRs listen up: UK Journalists prefer to be contacted via social media, according to the 2013 Social Journalism Survey from Cision and Canterbury Christ Church University. According to the results, a third (30%) of respondents ...

Two in three business professionals claim they want a social relationship with companies yet as many as 70% agreed that B2B brands don’t know how to communicate effectively with them on social media, according to ...

‘This week in PR’ is a look at all the big stories in public relations as reported by the UK media over the past seven days. The week’s top stories include questions over RBS’ privatisation ...

Who is Malala? The world now has the answer to this question, the same question that the Taliban gunman posed to a group of girls on their way home from school in an open van ...

Look around you, everything is smart – smartphones, smart cars, smart TVs, smart meals, and even smart cities. It’s no surprise then that content, (our close friend in the digital era) is the latest to ...

Tech = geek? Not where brands are concerned. In this year’s CoolBrands Top 20 list, tech giant Apple fought off stiff competition from 10,000 independent brands to retain the top spot in the 12th annual survey ...