An interview with Ellie Myers, author of the beauty, fashion and lifestyle blog, Misellyre. She spoke to us about how a good marketer works with her,  the importance of attending events and networking with fellow ...

An interview with Laura Seaton, author of one of UK’s top mummy blogs, Tired Mummy of Two. Laura spoke to us about the mix of content (including a Christmas tombola!) that makes her site so ...

As the World Cup moves into the deciding phase, the action has moved off-the-pitch and into the hands of fans and brands alike, as they set new tweeting and live streaming records, capturing it all ...

An interview with Luke Glassford, author of one of UK’s top music blog, All-Noise. Luke spoke to us about hitting the 100,000 visits per month figure on his blog, the good and bad SEO companies he ...

Marketing Week Live 2014 hosted annually by Marketing Week magazine took place on 25-26 June at the Kensington Olympia in London. The event allowed marketers and digital specialists in attendance, a chance to network, share ...

This week’s Media Updates covers changes at news titles including BBC, Cork Independent and Derby Telegraph; fashion and lifestyle changes at House & Garden and business changes at Financial Times, Transform and Real Business. There ...

Are communications best kept in-house or does hiring a specialist agency guarantee results?  It’s one of the comms industry’s oldest debates: is the best marketing the result of in-house brand knowledge or external creative expertise? ...

In the first week of the World Cup, Facebook clocked a total of 141 million interactions from people who have either, “liked” or shared World Cup related posts on the network, in addition to 459 million ...

An interview with Kate Waters, author of the interiors blog, The Inside Story. As a PR professional herself, Kate gives us an insiders view on how bloggers can best collaborate with brand marketers, advice on ...

The screen shot you see above is one from the Adidas newsroom – where all the World Cup action is brought to you first hand from the official FIFA 2014 sponsor in one customised site. ...

This week’s Media Updates covers changes at news titles including the Telegraph, Mirror Online and Bath Chronicle; fashion and lifestyle changes at Red. There are also blog spotlights featuring parenting and daddy bloggers. News & ...

An interview with Jen Dixon, author of My Mummy’s Pennies, a parenting and money-saving blog. She spoke to us about the mix of content that makes up her blog, what puts her off working with ...

Cision’s webinar ’10 Steps to Social Success’ that was held last week was indeed a social success with questions, comments and conversations spilling over from the webinar into Twitter and other social platforms. While we answered ...

An interview with Danny, a father of four from Essex and author of the blog Danny UK. He spoke to us about keeping his posts relevant to the average online reader and the do’s and ...

The Guardian has much to celebrate after winning the maximum awards including the top accolade at The Drum’s Online Media Awards that took place on Wednesday at the Marriott Grosvenor Square hotel in London. The awards ...

This week’s Media Updates covers changes at news titles including The Sun, BBC Radio, City A.M. and South Wales Guardian; fashion and lifestyle changes at BuzzFeed and Lonely Planet Traveller; business changes at the Brand ...

Haymarket’s Brand Republic Group, home to brands; Brand Republic, Campaign, Marketing, Media Week and PRWeek, has appointed Adrian Barrick as Editorial Director (ED). Reporting to Group Director George Buckingham, the newly-created role will see Adrian ...

An interview with UK’s top daddy blogger, Tim Atkinson, author of Bringing Up Charlie. He spoke to us about what sets his blog apart, how marketers can better work with him and taking on the ...

  Brand Revolution has returned to London after the 67th Cannes Film Festival. In recent years, the London-based communications and talent management agency has executed more PR, partnerships and influencer based work than any other UK ...

The BBC today announced a major internal reorganisation of its Radio division to preserve the quality of its programming in the face of significant savings challenges. The proposed move will result in the closure of ...