Having grown up in the Caribbean, Italy  and the Netherlands, Lotte Brouwer spent most of her childhood on the move. Currently the author of yespleaseblog.co, Lotte uses her blog to share her love of traveling, ...

Have you ever wondered what would make someone unfollow you? Recent research conducted by US media software company BuzzStream and Fractl has provided some much-needed answers to this probing question, shedding light on the reasons ...

When you hire a PR professional to manage your reputation, particularly when things haven’t been going so well for you, you’ll want to know that they have the kind of experience to manage everything the ...

Is the PR industry ageist? According to recent statistics just three chief executives of the top 20 PR agencies in the UK are over the age of 50, and the average age of chief executives ...

This week’s Media Updates covers moves and changes at news titles including, The Gloucestershire Echo, The Gloucester Citizen, The Sun on Sunday; lifestyle titles including Lonely Planet Traveller, Now, Red, World Cruising Magazine, HomeStyle, InStyle, ...

Creativity has always been considered a vital component of PR practice but in recent years its impact has grown. According to the recent Holmes Report, 73% of in-house respondents are more likely to approach their ...

Google Panda is now part of Google’s core ranking signals. Set up in 2011, Google Panda was initially introduced as a search filter to stop sites with poor quality content from working their way into ...

Farzana Baduel is the founder & director of Curzon PR, an award-winning public relations and digital communications agency that works across arts, culture, business and policy. Fresh from her win at the British Muslim Awards ...

There cannot be many careers more stressful than PR. According one online recruitment site, only enlisted military personnel, firefighters, airline pilots, police officers and event co-ordinators have a more stressful job than your average PR ...

Are you looking for new avenues to promote the services you provide? Why not consider working with a social media influencer on your next PR campaign? According to a new report by Fashion and Beauty Monitor ...

This week’s Media Updates covers moves and changes at news titles including BBC Sport, The Sun, Express & Echo, Tiverton Gazette, the Guardian, Daily Mirror, The Sunday Times Scotland, lifestyle titles including Fabulous,  Livingetc, Cosmopolitan, ...

The #OscarsSoWhite hashtag on Twitter ignited an international conversation about the lack of diversity in the entertainment industry, but it’s not just the Oscars that has come under fire. At a recent panel discussion involving ...

James Wright is the new Daily Star online chief gaming reporter. He speaks to us about how he is settling into his new role, what his gaming predictions are for 2016, and how he likes ...

As more and more PRs shift their focus to social media and online communications, traditional media has taken a backseat. But following the release of Edelman’s Trust Barometer survey results show that there has been an increase ...

Move over millennials, there is a new generation in town. Born between 1995 and 2001, Generation Z are the new kids on the block. Having grown up in the digital age this generation represent new ...

This week’s Media Updates covers moves and changes at news titles including Gloucestershire Echo, Gloucester Citizen, Spectator, BBC Persian Service, The Star; lifestyle titles including Look, Cycling Weekly, Cycle Sport, Mountain Biker Rider and Cycling ...

Last year saw a dramatic increase in video being used as the main source of marketing. From company culture videos, product demos, customer testimonials, to YouTube vloggers the platforms for video marketing is wider than ever. But with ...

People buy from people they like. People are inspired to buy by people they identify with. Failure to represent your audience will ultimately diminish your returns. This is a lesson The Academy of Motion Picture ...

Sometimes the best PR means just rolling up your sleeves and getting on with your job. The recent floods in the north of England and Scotland have cast a critical eye on a number of ...

This week’s Media Updates covers moves and changes at news titles including The Daily Mail, Metro, the Guardian, North Norfolk News; lifestyle titles including Eat Healthy, ELLE UK, Cosmopolitan UK, The Pool, delicious, Glamour, heat, ...