The internet has no chill! Last night, as the results came in for the general election, Twitter was flooded with hilarious memes and gags that mocked Theresa May and the announcement that there will be a ...

The Sun has been quick to defend itself against claims that it sought to politically exploit the Manchester Arena terror attack with a front page article focusing on Jeremy Corbyn’s alleged links to the IRA. ...

So, on the 8th of June, there’ll be some brand new faces sitting in Westminster. Knowing who they are, their political interests and, most importantly, the best way to engage with them is crucial to ...

So, CAP has issued fresh guidelines for influencer marketing but will it make a difference? According to a recent survey, a surprising proportion of consumers still remains in the dark, with 77% unaware what the ...

The opportunity to combine SEO and PR is something that remains unexplored by many marketers, yet it has the potential to yield significant results – particularly if you’re working to a tight budget. In 2016, ...

Facebook, along with the wider social web, has faced much criticism in recent years for the spreading of “fake news”. Fake news is something that the social network has stated that it is committed to fight. ...

Sadly, our election briefing again starts with news that campaigning was suspended owing to a terrorist attack. This suspension was relatively brief: perhaps due to the proximity to polling day, perhaps due to the sense ...

Last week, Jeremy Corbyn and Theresa May were questioned by veteran broadcaster Jeremy Paxman, in what can be described as the most important job interview in the country. The interviews were conducted as a way ...

According to new research, 54 percent of marketers and PRs now use the Committee of Advertising Practice (CAP) guidelines on influencer marketing, compared to just 37.5 percent in 2016. In the past, PRs have often ...

Automation and customer engagement is big news in social media circles but sometimes it comes back to bite the brands that try and take advantage of it.  Naïve social media managers, hoping to inspire a ...

This week’s Political Updates, covers moves and changes at all levels of government.    House of Commons   The House of Commons has been dissolved ahead of the general election that will take place on Thursday ...

Magazine publisher Future has reported a staggering 375% year-on-year increase in profits, with a cool £3.8 million profit generated in the six months to March 31. Revenues have climbed by 35% to $41 million with ...

Influencer marketing is by no means a new phenomenon, but PRs are still making common mistakes when it comes to outreach. Sending blanket emails and expecting social media influencers to work for free is still ...

On 8th June, Shepherd’s of Westminster will open its doors for a general election party like no other. We know that a snap election is something of a tumultuous time if you work in communications and ...

Despite the election campaign being suspended for a few days as a mark of respect to the victims of the attack in Manchester, it’s been an eventful week on the election campaign trail. With UKIP’s ...

Not all heroes wear capes or actively court publicity. Some prefer to work quietly in the background keeping us all safe. Maintaining your anonymity is understandable when you are fighting international criminal gangs and stopping ...

Following the appalling attack in Manchester this week, attention has inevitably focused on the UK’s counter-extremism and counter-terrorism policies. We’ve therefore put together a briefing on Prevent – the UK’s controversial anti-extremism strategy. An updated ...

We may already be halfway through the year, but it’s not too late to create brand awareness. In order to stand out from the crowd, you need a strong brand. If you want to make ...

When it comes to brand reputation, you are only as good as your customers perceive you to be. Gone are the days of one-way marketing to prospective customers, now brand reputation is completely dependent on ...

We’ve updated our Manifesto Infographic with the key policies from UKIP’s manifesto launch yesterday. How do they stack up against the other major parties’?