How parenting bloggers influence consumers perceptions of brands

Consumer perceptions of brands and products can have an influence on their buying decisions. As highlighted in our new infographic, parenting blogs can influence consumer spending by up to fifty percent. 

There are over 4.2 million mummy bloggers, including unmumsy Mum, A Mummy Too, and Oh So Amelia who are all nominees at our up and coming Vuelio Blog Awards taking place next week Friday. Our infographic shows that brands are mentioned by mummy bloggers around seventy three times per week across social media which gives bloggers huge influence in shaping perceptions.

Next week Friday on the 25th of November we will be announcing the winner of the best parenting blogger, so make sure you purchase your tickets now.