How to make your story count

This week we’ve launched our latest white paper, packed with great advice for PRs. Now available on our website here, this provides invaluable advice for smarter working without hours of research. We’ve got tips on personalising pitches, staying organized, and tapping into journalists’ pain points to understand how to tailor your content to their needs.
There’s also advice on how to use CisionPoint’s global media database to search for the right contacts to hone your distribution lists perfectly every time.

Read it now, you’ll be glad you did.