The perception of PR in sustainability communications
The current climate of accountability for those with influence and power means organisations are held to higher standards than ever before.
Now that ESG concerns are an unavoidable responsibility of public relations, how can practitioners ensure they’re communicating on sustainability with full transparency?
Our latest report uses Pulsar and Vuelio to track the sustainability conversation across press, online news sources, and social media between January 2023 to February 2024, uncovering the responsibilities that come with this new reality.
Read ‘The perception of PR in sustainability communications: How to avoid greenwashing and be an advocate for change’ to learn:
- How PR became inextricably tied up in sustainability discourse and the role of practitioners going forward
- Which stories grab the attention of the press and public and how to secure positive coverage and engagement
- Why understanding where and how your audiences and stakeholders share information can help your strategic planning and inspire longer-term loyalty
Download the report by filling in the form below 👇
